Ideal Standard International

Streamlining communications

Hill+Knowlton Strategies has been working with Ideal Standard International since 2006 on PR activities for Europe, Middle East and Africa. A leading provider of innovative and design-driven bathroom solutions, the company is headquartered in Brussels and operates in Europe, Middle East & Africa as well as Latin America. At the end of 2007, we expanded our remit to coordinate activities across our offices in Italy, Russia, Germany, UK, France, Belgium and the Netherlands among others. PR events and activities in different markets secured major coverage for Ideal Standard International in key general, lifestyle, designer and trade publications. The hub office approach has successfully streamlined the company’s communications efforts with the team acting as an extension to Ideal Standard International.

“Ideal Standard International has been working with Hill+Knowlton Strategies since 2006 and our cooperation has grown over time into a close partnership. I consider my team at H+K as an extension of my own internal team and can always count on them to do an excellent job – whether we are preparing a press trip, developing communications campaigns, or dealing with a crisis… we make a great team together. We also work with H+K offices across the network to coordinate PR activities and ensure consistent communications across the EMEA region. The quality of work is outstanding and the teams work well together to strengthen Ideal Standard International’s reputation and increase awareness of our company and products further. I know I can rely on my teams, whether they are in Belgium, Germany, Italy, France, the UK or Russia…

Gilliane Palmer

Global Corporate Communications Director,

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Ideal Standard International

Streamlining communications

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